Your search engine optimization strategy can be divided into two different categories: On-Page SEO Off-Page SEO. Both are crucial in the success of an SEO campaign, but they’re on completely different sides when it comes to improving the search engine rankings. To understand the difference, you have to understand how the search engine works. There […]
Every website owner to gain more and more organic search traffic to a website. Do you want the same? The answer is YES. If you have created a new website or a blog, the first thing you need is to show up in the search result. According to the best digital marketing agency in India, […]
One of the challenges of the world of SEO presents us with is lack of clarity. The search engines unclear their algorithms and as a result, SEO is one of the best practices. The search engines continuously tune in their algorithms and the result is an unstable landscape. Some SEO myths have been with us, […]
Local SEO services has become an art form. Over the years, the search engines have become more proficient at understanding the intent of a search query to give results which are tailored and based on individual requirements. Because of this requirement, search engines have to rely more on just the search terms to offer a […]
Strategic internal linking is a powerful SEO technique especially for content marketing. Internal Linking in the blog articles and other content is something you can do on an ongoing basis. What is Internal Linking? An internal link connects one page of a website to a different page on the same website. In an internal link, […]
It’s time to dig a bit deeper into Google Analytics. Here are some Google Analytics FAQs listed by one of the top digital marketing company in India to explain website user behavior: 1. How do you know how many repeat visitors a site receives? Google Analytics gives you this information under “Returning Visitors.” It’s located […]
Domain authority cannot be purchased or stolen from another high domain authority site. To lift up your DA score, you need a great strategy, thousands of pieces of great content and PATIENCE. If your DA is around 10 or 15, then it will be easy for you to raise it up to 30 or 40. […]
Targeting a keyword? Want to see your website on the first page for a given search term? Ranking for a keyword in organic search is the repeatable process. You won’t get the desired result always, but if you are a new website trying to rank a popular word, take Content Marketing and SEO seriously. Here […]
In simple words, impression also referred as a view or an ad view, is a count of an advertisement or any other form of digital media viewed once by a visitor or displayed once on the web page. The number of impressions of a certain advertisement is calculated by the total number of times the […]
Did you know, an average person spends at least 5 hours per day online? This simple fact is good enough a reason explaining why you need a digital strategy for your business. A digital marketing strategy includes a comprehensive plan on how your business will use social media, search engines and other mediums to promote […]